Sun-Maid Growers Launches Charcuterie Pairings 

Sun-Maid Growers of California, the farmer-owned cooperative behind one of America’s most trusted food brands, has launched its new line of Charcuterie Pairings products. Available in four varieties, Charcuterie Pairings add a new level of entertaining and snacking convenience for consumers, as well as support Sun-Maid’s distribution and retail partners with innovative products that meet the evolving preferences of today’s shoppers.These delicious and incredibly simple charcuterie enhancements feature perfectly portioned pouches of dried fruits and berries, and yogurt-covered raisins, bringing sweet and tangy bursts of flavor to complement meat and cheese boards. Designed for effortless entertaining, the party snack assortments make it easy to build beautiful charcuterie boards for festive gatherings. And, they are a great go-to for toppings and everyday snacking occasions.

Sun-Maid Charcuterie Pairings are available in four varieties:

  • Dried Apricots, Blueberries, and Cranberries
  • Dried Apricots, Dried Blueberries, and Vanilla Yogurt Covered Raisins
  • Dried Cherries, Banana Chips, and Chocolate Yogurt Covered Raisins
  • Dried Cranberries, Dried Cherries, and Chocolate Yogurt Covered Raisins 

Each bright, fun, and convenient 4.5-ounce package features carefully curated pairing ideas on the back to help guide the shopper journey through the dried fruit, deli, specialty meat and cheese, and cracker aisles as they build their perfect board. Charcuterie continues to grow as consumers seek out new, creative ideas for entertaining and snacking. Convenient packaging and product formats, along with a growing list of accompaniments, are key factors in ongoing category growth. Sun-Maid Charcuterie Pairings are currently in distribution and available at retailers nationwide in advance of the fall and holiday entertaining season. The products are on shelves at select Walmart and Target locations, and can be found in a grocery store near you.



Founded more than a century ago, Sun-Maid is a timeless and trusted name in healthy snacking, baking, topping, and entertaining, known for real, simple ingredients and products that deliver great taste and joy in every bite.

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