Cranberry season has officially entered its Bog Core era. Today, Ocean Spray Cranberries, Inc. is unveiling its first-ever apparel collection, the Ocean Spray® Bog Core Collection, a limited-edition line inspired by the iconic people, products and imagery that have made the farmer-owned cooperative instantly recognizable for generations. Influenced by the gear, grit and culture of cranberry harvest, the seven-piece collection celebrates the people behind some of Ocean Spray’s most recognizable imagery, from farmers in waders standing among floating cranberries to the unmistakable ridges of Ocean Spray Jellied Cranberry Sauce. Those iconic visuals are reimagined throughout the collection, including through its custom Jellied Bog Boots and other bold, cranberry inspired designs.For Ocean Spray’s farmer-owned cooperative of roughly 700 family farmers, fall means one thing: cranberry harvest. As cranberry bogs turn their signature shade of red, Ocean Spray is celebrating the season by turning harvest culture into fan’s next fashion statement.
“For generations, people have looked at a photo of someone standing waist-deep in a cranberry bog and instantly said, ‘That’s Ocean Spray.’ We’ve seen fans dress up as cranberry farmers for Halloween, celebrate the unmistakable ridges of our Jellied Cranberry Sauce, and embrace the iconic imagery that’s always been part of who we are,” Eliza Sadler, Head of Brand Elevation at Ocean Spray commented. “The Bog Core Collection is our way of having a little fun with that fandom and giving fans a new way to be part of Ocean Spray’s harvest season.”
- CRANBERRY HARVEST, REIMAGINED: OCEAN SPRAY® DEBUTS LIMITED-EDITION “BOG CORE” COLLECTION
- CRANBERRY HARVEST, REIMAGINED: OCEAN SPRAY® DEBUTS LIMITED-EDITION “BOG CORE” COLLECTION
Equal parts functional, nostalgic and unmistakably Ocean Spray, the Bog Core Collection features seven limited-edition pieces this season:
- Jellied Bog Boots: One-of-a-kind, custom-made waterproof boots inspired by Ocean Spray’s Jellied Cranberry sauce, complete with its iconic jellied ridges. $200
- Waderalls: Classic overalls inspired by iconic Ocean Spray waders, with custom embroidered patches. $90
- Harvest Crewneck: A cozy crewneck made for crisp fall days featuring vintage Ocean Spray inspired embroidery. $60
- Windy Bog-Breaker: A lightweight layer made for breezy fall weather, featuring an original hand drawn vintage illustration. $60
- 5 AM Beanie: A cold-weather staple featuring a custom “Farmer-Owned Since 1930” patch, celebrating Ocean Spray’s farmer-owned cooperative. $20
- Bog Dog Bandana: A cranberry-inspired accessory for your four-legged farm buddy. $15
- Collectible Patches: Embroidered patches featuring playful iconography inspired by harvest season. Available in five-pack and four-pack options. $10-$12
WHERE TO FIND THE OCEAN SPRAY BOG CORE COLLECTION
Ready to get yours? The limited-edition Ocean Spray Bog Core Collection is available today exclusively at www.OceanSprayBogCore.com, while supplies last.
