Peanut butter and chocolate – a timeless pairing that never fails. Now, Bauducco®, the world’s largest producer of panettone, and the SKIPPY® brand, one of the world’s most loved peanut butter brands, are celebrating that beloved combination with the debut of SKIPPY® Peanut Butter Chocottone® – a collaboration that brings the creamy richness of America’s favorite peanut butter to Bauducco®’s iconic, sweet holiday loaf. The SKIPPY® Peanut Butter Chocottone® layers rich, creamy peanut butter with the airy, chocolatey crumb of The One and Only™ Chocottone®, creating an indulgent, melt-together bite that feels at once familiar and entirely new. It’s a flavor mashup that gives longtime Chocottone® fans and first-time tasters alike something to talk about, share and gift, well ahead of the traditional holiday rush. Alongside the new peanut butter innovation, Bauducco® is introducing Pistachio Chocottone®, a smooth, nutty take on the classic treat that rounds out the new flavor lineup. The launch taps one of the biggest flavor movements in sweets and pastries today. Once a niche indulgence, pistachio has become a defining taste across desserts, and Bauducco® is bringing that sought after flavor to a beloved format.
“At Bauducco®, we’re passionate about bringing moments of joy and celebration to the table,” Juliana Corá Bastos, Marketing, Trade Marketing & E-commerce Director, Bauducco International BU commented. “This partnership with the SKIPPY® brand invites American consumers to discover the Chocottone® in a way that feels personal and delicious, combining two globally recognized brands into something fresh and special. And this is just the beginning of what we have planned together – stay tuned for more exciting innovations.”
The collaboration showcases Bauducco®’s evolving approach to the Chocottone® – moving beyond the traditional panettone to meet modern consumer tastes. The launch marks the first chapter in an ongoing collaboration between the two brands, with additional SKIPPY® product inspired creations planned for the future.
“Peanut butter is the star of countless holiday baking traditions, and the SKIPPY® brand is delighted to team up with another global icon to find new ways to spread joy,” Sam Hovick, brand manager for the SKIPPY® brand commented. “This collaboration is the perfect way to spread joy, whether sharing a loaf with loved ones for a special holiday breakfast or bringing it along on a visit to friends or family. Adding a spread of SKIPPY® peanut butter to a slice of Chocottone® makes a simple and delicious treat for the whole family.”
The SKIPPY® Peanut Butter Chocottone® and Pistachio Chocottone® will be available beginning in October at major food and grocery retailers across the U.S.