9 Story Distribution International has announced a licensing agreement with Amazon Kids+ for the hit Australian animated comedy series Do Not Watch This Show, created by beloved Australian entertainer and bestselling children’s author Andy Lee. Kids+ will launch the complete 12-episode first season in the U.S. and Canada on September 3, 2026, marking the series’ highly anticipated North American debut. Season 2 (20 episodes) will premiere at a later date. It will be available to Amazon Kids+ subscribers on both Fire TV and Fire Tablets.Based on Lee’s internationally successful Do Not Open This Book publishing phenomenon, which has sold more than four million copies and been translated into 35 languages, Do Not Watch This Show follows Wizz, a pompous blue monster who is desperate for audiences to stop watching. Convinced he should not be the star of a television series, Wizz goes to increasingly ridiculous lengths to sabotage every episode. Unfortunately for him, his efforts only make the show even more entertaining. Since premiering in Australia on ABC (Australian Broadcast Corporation), the series has become a bona fide breakout hit with children and families. The show’s launch attracted an average audience of one million viewers across the network’s ABC Family and ABC iview in its first two weeks, making it the biggest launch of a new Children’s & Family program in the history of ABC iview. Season 1 also amassed 115 million minutes viewed within its first three months, helping secure a swift second-season renewal. The series continues to build international momentum and recently premiered on CBeebies in the UK, where Seasons 1 and 2 launched to British audiences this summer.
“We love the irreverent humor and silliness of Do Not Watch This Show, and can’t wait for families across the U.S. and Canada to watch it on Amazon Kids+. Sorry, Wizz,” Josh Mandel, Sr. Executive, Development/Production for Amazon Kids+ commented.
“From the moment Do Not Watch This Show premiered, audiences embraced its clever humor, cheeky spirit and truly original premise,” Alix Wiseman, SVP Distribution and Acquisitions, 9 Story Distribution commented. “Andy Lee has created a standout comedy that resonates with kids and parents alike, and we’re delighted to partner with Amazon Kids+ to introduce Wizz and his wonderfully chaotic adventures to families across North America.”
Andy Lee, creator, executive producer and voice of Wizz, added: “I’ve spent years telling children not to open the book and not to watch the show, and unsurprisingly they’ve refused to listen. We’re thrilled to bring Wizz to audiences across the U.S. and Canada. He’ll be absolutely devastated to hear that even more people are about to ignore his instructions.”
Do Not Watch This Show is a Lee Bones Production for the ABC. Major production investment from Screen Australia and the ABC, in association with VicScreen. The series is directed by Leo Baker and features Andy Lee as the voice of Wizz alongside an acclaimed ensemble cast. 9 Story Distribution International represents worldwide distribution rights outside Australia and New Zealand.