Gather your coven. Something magical is swirling. Pinkberry®, the original tart frozen yogurt brand, is honored to announce a partnership with Warner Bros. Pictures and the highly anticipated release of Practical Magic 2, only in theaters September 10, 2026. Pinkberry guests can indulge in new spellbinding limited-time menu offerings featuring a bewitching blend of sweet and tart flavors, creating a refreshing flavor experience. Pinkberry’s new Midnight Margarita Frozen Yogurt swirl is a tart frozen yogurt topped with juicy blackberries, black salt, shimmering purple sugar, and a fresh lime slice. Drawing inspiration from one of the most beloved moments from the original film when the Owens sisters gather for midnight margaritas, Pinkberry’s new Midnight Margarita Refresher features an iced, non-alcoholic margarita-inspired beverage with muddled blackberries and lime slices so guests can create their own moonlit celebration.
“Pinkberry is proud to partner with Warner Bros. Pictures and be an official partner for Practical Magic 2. This collaboration has been an exciting experience for Pinkberry to bring a beloved movie to life with two innovative Midnight Margarita menu offerings that we know will delight guests with every sip or bite,” Sammy Robbins, Director of Marketing for Kahala Brands™, parent company of Pinkberry, commented. “Inspired by iconic moments in the original film, partnering with Practical Magic 2 gave us an opportunity to craft treats that celebrate the film’s charm and nostalgia while focusing on connection, joy, and an unforgettable experience.”
Pinkberry Now Serving Two Limited-Time Midnight Margarita Treats Inspired by Practical Magic 2
Pinkberry’s® new Midnight Margarita Refresher and Frozen Yogurt are now available in participating stores nationwide until October 22, 2026. In addition to these two new treats awaiting guests on their next visit, enter the Pinkberry x Practical Magic 2 Sweepstakes for a chance to win a private screening of Practical Magic 2, assorted Practical Magic 2 merchandise, Pinkberry merchandise, a Pinkberry gift card, and additional movie partner merchandise. For full details, sweepstakes rules, and to enter online, visit now through September 20, 2026.