What happens when two of the world’s most interesting forces collide? This summer, Dos Equis is rewriting music history to find out. Following the return of The Most Interesting Man in the World earlier this year, Dos Equis unveils a new collaboration with Grammy and Latin Grammy-Nominated global chart-toppers Fuerza Regida, timed to their highly…
After nearly a decade, Dos Equis® is bringing back The Most Interesting Man in the World® with the legendary rallying cry, “Stay Thirsty, My Friends®,” to reawaken a sense of curiosity, boldness, and story-rich living. The iconic advertising figure, portrayed by actor Jonathan Goldsmith, will make his highly anticipated return through a non-traditional, integrated campaign,…