Behind an unassuming factory facade in Thornbury sits one of Australia’s great living archives of music, art and popular culture. Rock Posters is celebrating its 40th anniversary in 2026, marking four decades of printing and installing the street posters that have announced Melbourne’s concerts, festivals, exhibitions, films, theatre productions, political campaigns and defining cultural moments.…
Tag Archive for Rock posters
Australian brand advertising headed back to the street for 2026
by themovieboards - Editor •
Australian brands are rethinking where the street sits in their 2026 media plans, as audiences grow more skilled at avoiding advertising and a wave of AI-generated content chips away at trust in the feed. Out-of-home has become the fastest-growing major medium in the country, reaching $1.44 billion in 2025, up more than 11% on the…
Melbourne Foot Traffic Is Back
by themovieboards - Editor •
New analysis of City of Melbourne pedestrian sensor data shows the city’s foot traffic has recovered strongly through 2025, while the daily rhythm that once organised the CBD around the nine-to-five commute has shifted for good. The analysis, released by outdoor advertising company Rock Posters, draws on the City of Melbourne’s public pedestrian counting system.…