Tag Archive for Jägermeister

Jägermeister Partners With Michigan, Florida, LSU, and Oregon Colleges 

Jägermeister, the iconic ice cold shot brand, today announced a collegiate sports partnership supporting four powerhouse athletics programs – Michigan, Florida, LSU, and Oregon.Under individual agreements with each institution, Jägermeister will serve as a proud spirits partner, delivering branded experiences, digital activations, sweepstakes, hospitality support, and national alumni engagement programs tailored to fans of legal…

Australian Liqueur Drinkers

According to the latest findings from Roy Morgan Research, 8.0% of Australian adults (or 1.5 million people) drink at least one liqueur in any given four weeks, with different consumer groups being more likely than others to consume particular brands. “Liqueurs do not account for a huge slice of the overall alcohol market: in fact,…