According to recent research released by Roy Morgan Research 37% of Australian smartphone users (around 5.5 million people) over the age of 14 agree they would be interested in receiving ads on their mobile phone if it reduced their bill. Michele Levine, CEO, Roy Morgan Research explained that In October 2015, Lebara become the first…
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Supermarket loyalty
by themovieboards - Editor •
Australia’s 14.2 million grocery-buyers would prefer to island-hop than stick to the one place. In fact, the latest findings from Roy Morgan Research reveal that more than three-quarters (77%) of the nation’s grocery-shoppers visit at least two different supermarkets in an average four weeks. “As our data has confirmed many times and in many different…