Bota Box, America’s favorite premium boxed wine brand1, today announced the release of a Limited Reserve Napa Valley Cabernet Sauvignon, available for a finite time at retailers nationwide. The wine delivers the expressive aromatics, rich black cherry notes and bold structure typical of Napa Valley Cabernet Sauvignon, together with the lighter carbon footprint2 and stay-fresh…
Jif® Unveils First Major Brand Refresh in More than 30 Years
by themovieboards - Editor •
Jif®, America’s favorite peanut butter brand*, is unveiling refreshed branding to celebrate the many ways consumers enjoy it today – from everyday snacking occasions to the traditional PB&J. Thoughtfully modernized to stay true to what makes Jif iconic, the redesign revives the brand’s signature tri-color banner and removes the dated drop shadow from the letters…
Cat Protection Society of Victoria Opens Nurture and Enrichment Hub
by themovieboards - Editor •
The Cat Protection Society of Victoria (CPSV) marked International Cat Day with a series of special initiatives and public events that highlighted feline wellbeing, community connection and the organisation’s ongoing commitment to supporting vulnerable cats on their journey to adoption. To coincide with International Cat Day on Saturday 8 August, CPSV brought supporters together through…
Panera Frops New Fall Bakery and Beverage Line up
by themovieboards - Editor •
It may still be summer, but pumpkin lovers won’t have to wait much longer for the flavors of fall. On August 19, Panera Bread will launch a brand-new lineup of fall favorites, and the return of the Pumpkin Spice Latte, to bakery-cafes nationwide. For guests who have waited all year for pumpkin, Panera is introducing…
DKB Reintroduces ‘Pumpkin Spice Madness’ Bagels
by themovieboards - Editor •
Dave’s Killer Bread® (DKB), the nation’s No. 1 organic bread brand, is bringing back “Pumpkin Spice Madness” Bagels for the first time in seven years. The sweet, spicy seasonal bagel is now available for a limited time only on grocery store shelves nationwide. Research from DKB reveals that, when it comes to bagels, consumers prioritize…
Australia Post and Cotton On partner to drive Parcel Locker adoption
by themovieboards - Editor •
Cotton On has integrated Australia Post’s Parcel Locker widget into its online checkout experience, giving customers the option to select a Parcel Locker as their preferred delivery location. The new capability forms the centrepiece of a broader partnership between Australia Post and Cotton On, combining checkout innovation, retail media and customer incentives to drive adoption…
McDonald’s entry into energy drinks
by themovieboards - Editor •
Crafted sodas and Refreshers kicked off a new era for McDonald’s drinks, and fans have been showing them love since day one. Now, we’re ready to take their taste buds to new heights. Starting August 17, fans can fuel up with Red Bull Dragonberry Energizer* – marking McDonald’s entry into energy drinks. Combining Red Bull’s…
Hellmann’s Declares Pennsylvania’s Philly Cheesesteak as America’s Sandwich.
by themovieboards - Editor •
Hellmann’s is officially crowning Pennsylvania’s Philly Cheesesteak as America’s Sandwich
Word of the Day – Mum-Movie
by themovieboards - Editor •
Word of the Day – Mum-Movie
The Golden Ticket Hunt
by themovieboards - Editor •
Melbourne entrepreneur and influencer Kyle Hunt has launched a real-world treasure hunt across Melbourne, Sydney and the Gold Coast, hiding 100 genuine, serial-numbered golden tickets across the three cities. The prize? $20,000 cash for the first person to find and verify three of them. The hunt went live August 12 with a launch video across…