Entertainment discovery has always been social. Long before streaming, people found their next favorite movie or show through someone else. A friend passed along a VHS they swore you’d love. Someone insisted, “You have to see this.” And for music, there was the mixtape: songs chosen one by one, sequenced with care, and made for a particular person, mood, or moment. Now, inspired in part by feedback from its passionate fan community, Tubi is bringing more of that human element of discovery into streaming with Mixtapes, a new way for people to turn what they love to watch into personal collections they can share with others or keep for themselves. With Mixtapes, fans of all kinds can personally curate collections from Tubi’s library of nearly 400,000 movies and TV episodes around almost anything: a mood, a memory, an obsession, an era, a person. They can give each mixtape a title and description and arrange the entertainment inside in whatever order feels right to them. Viewers can build one entirely on their own, or describe what they’re looking for and let Tubi offer a starting place that they can edit, rearrange, or rebuild entirely. When their mixtape is finished, they can publish and share it with other people or keep it for themselves.
“Fans and community are central to Tubi and to what we build next,” Mike Bidgoli, President & Head of Tubi commented. “We believe fans should have more ways to shape how they discover, share, and enjoy entertainment. We want to give them the tools to do that, whether they’re making a collection for a friend, exploring someone else’s taste, or celebrating an obsession with other fans.”
“We want Tubi to be the best place to be a fan. That means bringing the creativity and connection people love about social platforms into the streaming experience, and continuing to build with our community. Mixtapes is just the beginning,” Bidgoli continued.
Tubi’s fans already help shape what people watch. Across Reddit, Facebook groups, TikTok, Instagram, and X, they champion hidden gems, trade recommendations, and build communities around the movies and shows they love. Tubi’s fans have also long used My List to save movies and shows they want to return to. Mixtapes bring these together in an easy to use experience in Tubi.
To celebrate the launch of the new feature, Tubi is teaming up with creators to share their mixtapes on the platform:
- @chronicallyscary’s “Valid Crashouts” mixtape showcases horror movies with understandable antiheroes.
- @courtrevolution’s “Millennial Memory Lane” mixtape is a nostalgic exploration through fan-favorite shows and movies from the 1990s and early 2000s.
- @ijustwannachatpodcast’s “Cozy Fall Romcom Vibes” mixtape has the perfect comfort watches to sink into this season.
- @saks11thavenue’s “Near-Gothic Horror” mixtape presents a fresh, contemporary take on traditional gothic horror themes.
- @simiview’s “Blood, Sweat, & Honor” mixtape provides an essential martial arts movie guide.
- @screened.scored’s “Saturday Morning Was Sacred” mixtape features the cartoons and movies that made weekends so special.
The Mixtapes feature is available now on mobile and web.