DIRECTV Launches Dedicated Military Makeover Channel

DIRECTV has announced the launch of a new 24/7 FAST channel dedicated to Military Makeover with Montel®, a BrandStar original series featuring more than 200 episodes spanning 44 seasons, that premiered on September 22 to DIRECTV customers. The new channel, rolling out today to DIRECTV streaming customers through MyFree DIRECTV, DIRECTV Genre Packs and Signature streaming packages, will feature 44 existing seasons and future seasons. It advances DIRECTV’s broader FAST strategy of working with programmers to transform compelling content libraries into dedicated viewing destinations. Led by Navy veteran and military advocate Montel Williams, the series celebrates military members and their families through life-changing home transformations, while shining a light on the challenges many veterans face when they return home. Each 30-minute episode brings together decorators, designers, landscapers, home renovation experts and brand partners to transform the home of a selected military family. As part of its continued commitment to the series and the military community, DIRECTV will support the Weatherholt family of Jupiter, Florida, featured in Season 46 of Military Makeover. William “Billy” Weatherholt enlisted in the U.S. Air Force at age 17 following September 11 and served as a firefighter EMT during two overseas deployments. Today, he continues serving his South Florida community as a firefighter and paramedic. Billy, alongside his wife, Autum, and daughter, Tatum, will receive a full home transformation.

“Military Makeover celebrates the service and sacrifices of veterans and their families, and we are proud to give viewers a dedicated destination for these important stories,” Vince Torres, chief marketing officer at DIRECTV commented. “Supporting the Weatherholt family also extends DIRECTV’s year-round commitment to veterans through partners such as the Bob Woodruff Foundation and its nationwide Got Your 6 Network.”

“We’re thrilled to expand our partnership with DIRECTV and bring Military Makeover to viewers through this new 24/7 FAST channel. With more than 200 episodes, this platform gives audiences the opportunity to revisit the remarkable journeys of the veterans we’ve had the privilege of supporting and discover the people and purpose behind each transformation. We’re proud to have DIRECTV alongside us as we continue to honor those who serve and shine a light on the military community year-round,” Scott Moss, EVP of programming and president of integrated partnerships commented.

DIRECTV will be featured in a 2-to-3-minute segment of the upcoming season as part of the Weatherholt family’s Season 46 makeover. DIRECTV will outfit the home with DIRECTV Signature streaming service and DIRECTV Gemini devices for one year, making it simple for the Weatherholt family to enjoy all their favorite entertainment together in their newly renovated home. VIZIO will also play a key role by partnering with DIRECTV and providing five Smart TVs that will go to the Weatherholt family. VIZIO customers can also access and enjoy the DIRECTV App directly on their TVs, making it easy to access DIRECTV entertainment in one place.




  • Military Makeover with Montel®, a BrandStar Original, is an award-winning home improvement series dedicated to transforming the homes and lives of deserving military families. Hosted and executive produced by Marine Corps and Navy veteran Montel Williams, the series brings together caring companies, nonprofit organizations, and local communities to offer hope and a helping hand to veterans and their loved ones. For More Information.

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