The search is on! Wendy’s call for its first-ever Chief Tasting Officer has already sparked an overwhelming response, with thousands of fans eagerly submitting applications for the chance to win $100,000 and become the ultimate Wendy’s ambassador.Wendy’s is looking for someone who can bring the vibes, creativity and taste buds to the table in ways no one else can. To stand out as the perfect Chief Tasting Officer candidate, fans can submit a 1-minute video that showcases their Wendy’s passion, personality and palate. The deadline is March 30 at 11:59 p.m. ET – don’t wait.
“The response has been incredible and exactly what we hoped for – high energy, high creativity and a lot of genuine enthusiasm,” Lindsay Radkoski, U.S. Chief Marketing Officer, The Wendy’s Company commented “We’re inviting fans to bring their genuine love for Wendy’s into the spotlight. This isn’t a corporate role – it’s a cultural one, designed to celebrate real opinions, real taste and real brand love.”
More details on the process are below:
- How to Apply: Through March 30 at 11:59 PM ET: Users can submit videos by posting directly to TikTok or Instagram using the hashtag #WendysCTOContest and tagging @Wendys as part of the caption, or submit privately via https://www.wendyschieftastingofficer.com to enter for a chance to win.
- Interview Process: Wendy’s will review all applications and interview the top 10 candidates based on criteria like creativity, brand love, personality and potential.
- Selection: Wendy’s will select its first-ever Chief Tasting Officer to represent the brand through engaging social content, highlighting their unique personality and passion.
Through this honorary role, one passionate voice will help us stay true to what makes Wendy’s famous: listening to our fans, staying curious about what comes next and never settling for anything less than legendary. Are you ready for a chance to be Wendy’s Chief Tasting Officer?