This holiday season, a delicious secret is finally out. The SKIPPY® brand and Milk Bar® are teaming up to share the truth behind a fan-favorite dessert — the iconic Milk Bar® Chocolate Peanut Butter Crunch Pie has always relied on the unmistakable taste of SKIPPY® Creamy Peanut Butter. The pie is now available at Milk Bar® bakeries and through convenient nationwide shipping.
But the news doesn’t stop there. To celebrate the reveal, the brands are also introducing a new Peanut Butter Crunch Bar recipe that brings the flavor of the beloved pie into home kitchens — easy and made for holiday celebrations.

“Peanut butter is at the heart of so many holiday traditions, from classic cookies to buckeyes,” Sam Hovick, brand manager for the SKIPPY® brand commented “When we discovered that SKIPPY® Creamy Peanut Butter was the secret behind this iconic Milk Bar® dessert, we knew it was a match made in peanut butter heaven. This partnership offers something for everyone, whether you ship the pie to loved ones, pick it up in-store or create your own version at home.”

As part of this collaboration, the brands are unveiling a Peanut Butter Crunch Bar recipe, combining creamy peanut butter, toasted rice cereal and a sweet-and-salty chocolate-peanut coating. It’s a simple, joyful way to bring the magic of the original pie into your own kitchen.

“The secret is out. Our delicious pie has always featured SKIPPY® Creamy Peanut Butter—and that’s why it’s seriously THAT GOOD,” Christina Tosi, founder of Milk Bar® Bakery commented “We know the holiday season can be hectic, and this partnership is all about making it easier and more memorable for everyone.”

The SKIPPY® Peanut Butter Crunch Pie will be available starting Dec. 15, 2025, at Milk Bar® Bakery locations and online nationwide.